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Arts & Entertainment

Look inside Bowlmor, Dallas' spruced up bowling alley in Addison

Bowlmor Dallas bowling alley in Addison recently experienced a multi-million dollar makeover, and this weekend, the business is welcoming locals to take a look, including Dallas Cowboys quarterback Tony Romo.

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Formerly known as 300 Dallas, the 45,000-square-foot building off Belt Line Road underwent construction from October to December of last year, though it did not close during that time.

Bowlmor "needed a new look," says Richard Bryson, the venue's general manager. "The old space had become fairly dated."

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The new look brings a rustic, junk yard vibe to the space with a mural of a vintage Airstream, tables made out of tailgates and an old-school Chevy parked in the lobby. Little changed about the alley's 42 lanes, Bryson says, but Bowlmor did add a couple of fun new features. Here's the skinny.

New features at Bowlmor AMF:

  • Two indoor bocce courts that separate bowling lanes from the arcade
  • 30 new arcade games, including arcade adaptations of Mario Kart and Crossy Road, and a setup called Grand Piano Keys, which is like Guitar Hero but for the ivories
  • Renovated bar and lounge area that includes billiards and foosball
  • Updated sound and video systems that can play something different (or personalized) on each screen
  • Updated furniture and accents
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How to catch Tony Romo

See the football star at Bowlmor's grand re-opening celebration Saturday, Jan. 23. The party, which requires an RSVP, runs from 11 a.m. to 5 p.m. Guests receive a complimentary game of bowling and shoe rental, while supplies last.

Take a peek inside: