"Congratulations" are in order: Grammy-nominated rapper Post Malone's Post Malone X Crocs sold out the same day they went on sale, despite one business analyst saying Crocs was "left for dead" as a business.
The $60 shoes are bright yellow with barbed wire art on top, mirroring Beerbongs & Bentleys rapper Post Malone's face tat.
The shoes were sold in five stores in New York, California, Florida, and at Grapevine Mills in Grapevine, Texas, on Dec. 11.
Fox Business Network tried to unpack the new shoe. "They're trying to go after ... not just a younger demographic but an urban demographic, by going after Post Malone. I don't like it, I don't think it will work, I don't think it's a reason to buy the stock," says Rosecliff Capital's Michael Murphy, who appeared on the Fox Business Network.
The shoes are both loved and hated. A Yahoo Style UK writer asks "When did the clown shoes gain a cult following?"
Of course, those opinions didn't sway fans from buying up all the Crocs stock. Jibbitz — the name for the small charms that snap into the holes on top of a pair of Crocs — were also for sale separately for $9.99, but those appear to be sold out, too, according to the website.
Post Malone recently performed in Dallas in October for Posty Fest, the first hip-hop festival he's hosted in his name in his hometown. Post Malone had been in the news recently before then, when he was in a plane that made an emergency landing in New York and then in a car wreck in California.
While Bustle notes that the Crocs collab "might seem out of left field," the shoe company is certainly making it work. "Post Malone is a beloved creator and represents what it means to be comfortable in your own shoes," Crocs Chief Marketing Officer Terence Reilly is quoted as saying.
Other celebrities who have been spotted wearing Crocs in public include Hannibal Burress, John Cena, Whoopi Goldberg and Mario Batali.
No word yet on when Post Malone's yellow shoes might go back on sale, but they're available now on Ebay for $200.
