Sanaa Lathan and Taye Diggs starred in Fox Searchlight Pictures' 'Brown Sugar'  (2002, PG-13, 109 mins.). Amazon has started a subscription service with the same name that features "iconic black movies, cult classics and hit TV series."

Sanaa Lathan and Taye Diggs starred in Fox Searchlight Pictures' 'Brown Sugar'  (2002, PG-13, 109 mins.). Amazon has started a subscription service with the same name that features "iconic black movies, cult classics and hit TV series."

K.C. BAILEY/AP

Amazon knows that viewing habits between demographics vary widely enough that there's money to be made by directly targeting a consumer base.

And so it is with the announcement that the retail giant is launching Brown Sugar, a subscription video-on-demand service featuring "iconic black movies, cult classics and hit TV series."

Over-the-air network Bounce TV will operate the channel for Amazon Channels, which will offer Prime members a free seven-day trial. After the trial ends, the subscription will cost $3.99 a month.

Some Bounce TV original series will also be included in the subscription. That will include Mann & Wife, which features Mansfield couple David and Tamela Mann in the title roles.

The films will  play commercial- and edit-free. Offerings include classics such as Shaft, Foxy BrownIn the Heat of the Night, Car Wash and Crash. (And, one would hope, the Taye Diggs-Sanaa Lathan romantic ode to hip-hop from which it borrowed its name, Brown Sugar.)

The curation is legit: Rudy Ray Moore's catalog is in that number, including Petey Wheatstraw.

H/T: Associated Press

For more TV news, views and reviews, follow @DawnBurkes on Twitter.

What's Happening on GuideLive