Cheddar's Scratch Kitchen has partnered with Petals and Stems in Dallas to sell croissant corsages for prom.

Cheddar's Scratch Kitchen has partnered with Petals and Stems in Dallas to sell croissant corsages for prom.

Ryan Michalesko/Staff Photographer

This is just weird enough that high-school students might eat it up.

Now available for prom season, Cheddar's Scratch Kitchen has partnered with a Dallas florist called Petals and Stems to sell croissant corsages. They're made with roses, baby's breath and a glitter-covered honey butter croissant.

Because why not? It's reminiscent of KFC's chicken drumstick corsage — a very real, very strange marketing effort — from 2014.

Anyone familiar with Cheddar's croissants will want to know that they are leaving off the (sticky) honey-butter drizzle. In its place, they've added glitter.

Each corsage costs $20 and comes with a $10 Cheddar's gift card. 

The croissant corsage effort reads like a ploy to get Cheddar's in the news and on the lips of young consumers. Even Food & Wine is writing about the company. 

Cheddar's underwent a rebranding a few years ago, moving the word Scratch into the name. It was purchased for $780 million by Darden Restaurants in 2017, after which Cheddar's closed its D-FW-based headquarters and moved to Florida. The parent company also operates Olive Garden, Seasons 52, The Capital Grille, Yard House and more.

The croissant corsage comes packaged in a tidy plastic box.

The croissant corsage comes packaged in a tidy plastic box.

Ryan Michalesko/Staff Photographer

The idea to create a prom corsage made out of a croissant stems from an autocorrect oopsie dating as far back as 2015, when high schoolers with a sense of humor presented their prom dates with a croissant to wear instead of a corsage.

Interested customers can order the croissant corsages online. Orders must be placed by 5 p.m. the Tuesday before prom. Pick-up is at Petals and Stems, 13319 Montfort Drive, Dallas, on Fridays and Saturdays.

And if you buy one? Instagram or it didn't happen.

For more wacky stories like this, go to guidelive.com/questionable-judgment.

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