After the impressive financial success of Kim Kardashian: Hollywood we probably shouldn't be surprised, but Demi Lovato is also getting into the mobile game business, according to Billboard. The Dallas-raised singer is working with mobile developer Pocket Gems on an as-of-yet untitled "choose your own adventure" game that "that recreates the storyline of becoming a famous musician."
The game is expected to launch this summer on iOS and Android devices. It won't actually be its own self-contained app, by the sound of things. Instead, it will be a story in Pocket Gems' existing choose your own adventure app Episode, a platform for interactive visual stories, which is available on mobile platforms already.
One of the stories currently featured in Episode is "Campus Crush." The synopsis for that story on the Pocket Gems website reads: "It's your first day at a new campus, and already life couldn't be harder. Your scholarship is threatened, your abilities challenged, and you haven't even gotten through your first day! Can you navigate the troubles of class, ancestry, and dating without getting expelled? Find out in Campus Crush!"
After reading that, I rushed to download the app. It's OK I guess. It does what it claims to do.
You don't really buy stories in Episode. Instead, you read/play them chapter-by-chapter. The catch is that you have a limited number of "chapter passes" every day, and to get more you either have to buy them with real money or sit through some ads (at least that's my understanding. I haven't yet played enough to run out of chapter passes).
According to Pocket Gem's Jameel Khalfan (via Billboard), they approached Lovato about working with them based on user feedback. "Khalfan says the company surveys its users about the kind of content they want and which people they look up to," the story says. "One recurring theme from its predominantly female user base was the desire to be famous. Pocket Gems eventually found out through CAA, Lovato's agency, she was interested in this kind of project."
Lovato helped write her own dialogue and craft her digital wardrobe for the interactive story, and her dog Buddy will also appear in the plot.
You can read a bit more about the project at Billboard, or just wait until later this summer when you can experience the adventure for yourself.