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Put a sock in it: Lakewood Brewing fires back at bad review with charity event

We sometimes hear that “any press is good press,” and that’s certainly the case for Lakewood Brewing Co.'s Hopochondria Session IPA.

The local craft beer community was up in arms after D Magazine's SideDish blog published "reviews" of local session IPAs from a "panel" of "human beings" with "taste buds." Lakewood's brew was one of the least favorable, according to the panel. The pungent taste even led one panelist to ask:

“Did you steal a tube sock from a hobo and strain this beer through it?”

The backlash for such a poorly written article, featuring people who seemingly know beer buzz words but nothing about beer, has been palpable. Lakewood's founder Wim Bens retorted quickly, making light of the hobo sock claims -- the brewery is taking D Magazine's foot-in-mouth and raising money to put food in mouths.

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Check out this charity event where you get to mix a classic movie, delicious session beer, and giving back to those in need:

What: Showing of Risky Business with limited edition sock koozies for cans of Lakewood Hopochondria

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Where: Alamo Drafthouse, 100 South Central Expressway, Richardson

When: Thursday, Sept. 10 at 7 p.m.

Why: Risky Business is a classic, and if a pair of warm tube socks reminds you of anything, it's the famous slide-scene with Tom Cruise. All ticket proceeds from this showing go to The Stewpot, a nonprofit organization providing food and shelter to those in need.

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How much: Movie tickets are $7. Beer and food is reasonably priced, with Lakewood brews being around $6 to $9.

Booze News Insider Mae Rock is a craft beer enthusiast, and local brewery groupie.